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  • Are You a Content Creator?
    What does being a content creator mean and why is that important for your business? Content creation, content marketing and content curation are the online marketing trinity that works in conjunction with its close cousins, Search Engine Optimization (SEO) and Social Media Marketing (SMM). SET YOUR WEBSITE UP FOR SUCCESS As we outlined in detail […]
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    OK, we’ve been spending a lot of time telling you how Google Plus can help your business and the importance of Google Authorship and how to set that up, so now I wanted to start narrowing the focus a bit to some SPECIFIC things you can start doing now that you’ve set up your own […]
  • How Google Plus Can Help Your Business
    You know that when Google+ reaches the front page of mainstream publications like the New York Times it’s time to revisit the topic about what Google+ means to you and your business. Google+ (pronounced Google Plus) is the social network owned by Google that was set up in June of 2011 as Google’s response to […]

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posted by Gene Sower

EMAIL MARKETING

 

Turn Prospects Into Customers

“Did you know that 66 percent of online consumers made a purchase as a result of an email marketing message? -Direct Marketing Association

You must have a data capture strategy in place to enable you to build an email list of prospects. Getting people to opt-in to your email list will give you permission to build a relationship that will turn them from prospects into paying customers.

Email marketing is the surest way to take control of your own marketing. These are prospects who have essentially raised their hands and said “Send me information about your business, please!”

Instead of paying for advertisements that get you in front of someone else’s audience like a magazine, newspaper or Yellow Pages, building your own email marketing list allows you to “own” your own marketing instead of “renting” ads to access someone else’s audience.

 

OUR EMAIL MARKETING SERVICES INCLUDE

  • Creation of special reports to encourage signups
  • Autoresponder campaigns that market your business while you sleep
  • Email list management that takes the hassle out of managing your list
  • Monthly or weekly email newsletter campaigns to build trust and turn prospects into paying customers
  • Complete Set-up and installation of email marketing software on your website

We are authorized resellers of:

 

We are also fully versed in using Constant Contact or Mail Chimp and most other email marketing programs

 

 

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